Majority of U.S. Marketers Wanted to Resign During the Pandemic Due to Pressure, Especially from House-bound Consumers Demanding Exceptional Digital Experiences


Majority of U.S. Marketers Wanted to Resign During the Pandemic Due to Pressure, Especially from House-bound Consumers Demanding Exceptional Digital Experiences

Brands doubling down on innovation strategy, drove experience delivery at 3x the pre-COVID pace - 79% of marketers had to fundamentally change their customer experience delivery strategy in response to the pandemic and changes in consumer behavior (마케팅 담당자의 79%는 팬데믹과 소비자 행동의 변화에 대응하여 고객 경험 전달 전략을 근본적으로 변경해야 했다.) - 70% of post-COVID consumers now navigate away from a site if a few clicks fail t..


원문링크 : Majority of U.S. Marketers Wanted to Resign During the Pandemic Due to Pressure, Especially from House-bound Consumers Demanding Exceptional Digital Experiences